The number of young users signing up to gambling platforms is on the rise—in fact, in 2017, millennials were responsible for the biggest increase in online gambling of any age group. But thanks to new regulations from the Gambling Commission, offering them the frictionless onboarding experience they expect is now harder than ever before.
So how do you get more millennials onto your platform – and keep them there? We conducted a survey to understand the true state of play in sports betting. Read the eBook to find out our best practice advice for improving your odds.