How can businesses protect themselves against deepfakes? In this episode, Simon is joined by Ahron Geminder, Global Head of Digital Identity, Wealth & Personal Banking at HSBC, to discuss fraud detection and prevention in the banking industry. They dive into how AI is changing the landscape, the imminent challenges presented by deepfakes, and how to take a black mirror approach when thinking about potential issues.

Deep fakes are going to become the norm. I think they will become a lot more prolific than they are right now. I think prevention for deepfakes is probably going to be one of the biggest challenges that most companies are going to face.

Ahron Geminder, Global Head of Digital Identity, Wealth & Personal Banking

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